STRATEGIC PRIORITY FOUR
STRENGTHEN FUNDRAISING CAPABILITIES

Establish resources to further the development of affordable housing by
funding the financial gap as necessary.
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Investments in real estate development with Gap Fund ($1 million average size).
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Seed the Gap Fund with $6 million in 2020, and an additional $1 million in each subsequent year; raise a total of $40 million from external sources over five years.
Create a Portfolio Preservation fund for existing Mercy Housing properties to make major critical repairs to extend the life of properties and save costs by
making repairs sooner rather than later.
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$15 million in Preservation Funds made available over five years.
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Complete 200+ Portfolio Preservation Fund projects over five years.
Develop a comprehensive and integrated fundraising approach that strengthens collaboration, elevates communication, and leverages the powerful network of regional and national philanthropy professionals and board members.
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Create a reliable, data-driven fundraising operation that employs key performance indicators, technology and targeted cultivation strategies to improve processes, measure performance, and generate incremental and significant growth in philanthropic support.
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Annual Philanthropy Goals increase by 5% annually across the organization.